First edition, second printing. Numerous photographic illustrations as well as 17 colour lithograph plates. Japanese text. 8vo. Original cloth in slipcase, a very good copy. 193pp. Tokyo, Seibundo Shinkosha, dated: Showa 13, [i.e, 1938.
A charming publication about design and manufactture of shopsigns, including neon-light signs. This book is full of modernist sensibilities showing night-time images of clubs and shops in Tokyo as well as numerous examples of illuminated free-standing advertising signs. Also includes images from Paris, Berlin and London. Unrecorded in any edition. No copy in OCLC. No copy in NACSIS.
